The technology sector has evolved substantially over the past decade — and I’m not just referring to the many innovations in AI, VR, cloud computing, and ever-shrinking computer chips. Buyers have also changed, and so have the ways they research products
2025-03-13
Your brand has a new product on the way. Your marketing team has spent months partnering with product management to understand the roadmap and build messaging and positioning. Now it’s time for the fun part: telling the world about this new innovation with
2025-03-12
A successful recruiting strategy enables businesses to discover and hire new talent. Whether your company is experiencing average turnover or adding new positions because of growth, you probably want to find the most qualified candidates to help your business
2025-03-11
So I have a bit of an obsession with red lipstick. I also have a bit of a loyalty towards my cosmetic brands. However, the way I found my very first red lipstick was a little less routine than how I usually find my cosmetics (word of mouth/reviews). It was
2025-03-10
Data is power in the world of business when used wisely. Data allows you to make smarter, more informed decisions about critical business matters, from store locations to product innovations to P&L. Arguably, compliantly collected consumer data is the most
2025-03-09
5 Key Components of High-Quality Content By Lifestyle July 19, 2022 12:42 pm Print Did you know that time spent on content marketing can positively impact your profits? It’s true. Research demonstrates that you can acquire over three times more leads via
2025-03-08
Whether it’s one of the many side effects of the pandemic or any of the myriad choose-your-own-doomsday scenarios from the last 12 months, we can all agree on one thing: We’re tired. Didn’t somebody say 2022 would be better? The last two years have
2025-03-07
DETROIT – Recently, I, Florian Berg, moved into a new house. Through various interaction sessions with real estate agents in my home-finding journey, I gathered some really interesting insights. This blog post is written in accordance with the same. It
2025-03-06
How to Create a Great Social Media Post on Every Platform 6 Shares A great social media post goes a long way when it comes to building your brand online. After all, you never know when a post might go viral, helping you to grow your audience, boost
2025-03-05
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