If you run a small business or are just starting out as a new entrepreneur, chances are you have a lot of social media accounts that you don’t really know what to do with. That's equal to leaving a lot of money on the table because you can turn those
2025-04-14
Ad fraud is predicted to cost marketers $81 billion dollars in 2022, and as malicious software and bot programming gets more and more sophisticated, this number only stands to rise. Digital advertising is no longer even close to optional, thus marketers must
2025-04-13
Eleven years ago, I co-founded Brazil’s first investigative journalism agency, Agência Pública, at a time that the disruption of industrial journalism was just beginning. Since then, thousands of journalists have been fired from legacy newspapers in
2025-04-12
Eric Meyer and Jeffrey Zeldman share their thoughts on the current state of the industry and what’s to come. Like many of you, I’ve been designing websites for a long time. And after three decades of extraordinarily fast-paced innovation and change, I
2025-04-11
With the country still reeling from the mass shooting in Uvalde, Texas, officials are scrambling for more ways to stop mass shootings — and facing hard truths about how ineffective many of our existing tools really are. Digital monitoring technology has
2025-04-10
Type can suffer from scaling problems: When you increase the size of a font, say, from a business card to a billboard (or even from a mobile device to a desktop), you’re also changing the spatial perception between each letter. Lines of copy that you might
2025-04-09
Want to receive the best of our blog every single month? As a social media manager, you may have your standard marketing toolset centered on scheduling, listening, reporting, and advertising tools. But if you work with an ecommerce company or clients, you
2025-04-08
Marriott broke ground earlier this month by launching the hospitality industry’s first media network. It is unlikely to be the last hotel owner to do so, and marketers shouldn’t be surprised if other sectors, from airlines to financial services, chase the
2025-04-07
Sandberg didn’t disclose why she was leaving the company in a Facebook post. She said it would be happening this fall. Sandberg stated that she would continue to work in philanthropic areas. Since 1994, Sandberg has worked at the company. “The social
2025-04-06
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